May 3, PARIS – Hill+Knowlton Strategies (H+K), international public relations agency, has appointed Valérie Lecasble as Managing Director of the Paris office.

“Hill+Knowlton Strategies has a great reputation in France, and it’s global reach appealed to me. I look forward to bringing my energy, my expertise and my network to add to the breadth and depth of H+K in France,” said Lecasble.

A former journalist, Lecasble was until recently the director of the Defense Information and Communication Delegation (DICoD) and spokesperson for the Ministry of Defense.

Lars-Erik Grønntun, Global President at H+K, said: “We are looking forward to leveraging Valérie’s considerable expertise to help our clients better communicate with their public. Valérie will be a great leader for our Paris office, which holds a special place in our international network.”

A graduate from the Paris Institute of Political Studies (IEP), Lecasble began her career as a journalist in print and broadcast media before taking up the role of managing director of I-Télé, French 24/7 TV news channel. She then served as vice-president of TBWA Corporate agency from 2008 to 2016. In 2016, she was appointed director of the Defense Information and Communication Delegation (DICoD) and spokesperson for the Ministry of Defense.

H+K has offices in more than 40 countries worldwide, delivering award winning campaigns to clients across all sectors and disciplines and with a focus on continued innovation for the industry. Recent innovations include Flight School +, a crisis communications training and simulation tool, Better Impact™, a new approach to brand purpose and CSR, and H+K Smarter™, a behavioral science unit.

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About Hill+Knowlton Strategies

Hill+Knowlton Strategies, Inc. is an international communications consultancy, providing services to local, multinational and global clients. The firm is headquartered in New York, with over 80 offices in more than 40 markets, as well as an extensive associate network. The agency is part of WPP, one of the world’s largest communications services groups. Please note that H+K should be referred to only as Hill+Knowlton Strategies or H+K with no variations.

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